This project was initiated in 2006 to raise consciousness about and encourage children and adolescents to take care of their oral health in order to prevent cavities and other problems resulting from poor oral hygiene. Toward this goal, periodic visits to institutions aided by the Vicintin Foundation are conducted, during which healthcare professionals orient the public in a fun and playful manner about the correct way to take care of teeth and the importance of good hygiene habits. Also during the visits, oral hygiene kits containing a case, dental floss, toothbrush and toothpaste are distributed.
Rima employees who are expecting newborns in their family receive layettes containing essential items for the first months in the child`s life.
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